Showing posts with label Technology. Show all posts
Showing posts with label Technology. Show all posts

4/23/10

Carjacked: The Culture of the Automobile and Its Effect on Our Lives

by Catherine Lutz
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4/22/10

Scientific Writing and Communication: Papers, Proposals, and Presentations

by Angelika Hofmann
Scientific Writing and Communication: Papers, Proposals, and Presentations covers all the areas of scientific communication that a scientist needs to know and to master to successfully promote his or her research and career. This unique "all-in-one" handbook begins with a discussion of the basics of scientific writing style and composition and then applies these principles to writing research papers, review articles, grant proposals, research statements, and resumes as well as to preparing academic presentations and posters.

FEATURES:

A practical presentation carefully introduces such basic writing mechanics as word choice and word location, sentence structure, and paragraph organization before moving into manuscript planning and organizational strategies. Extensive hands-on guidance for composing scientific documents and presentations then follows.

Relevant and multi-disciplinary examples taken from real research papers and grant proposals by writers ...

4/21/10

The Matrix Has You

by Thomas Ousterhout
The Matrix Has You by Thomas Ousterhout brings the fringes of cutting edge technology and the human imagination together and creates a revolutionary vision of the future that blurs the lines between man and machine. Using the popular film The Matrix as the metaphor, Ousterhout builds an impeccably supported argument that humans and machines, and virtual world technology, are headed for a common future where human perceptions and virtual experience will merge. The resulting โ€�Matrix-likeโ€� reality is not only possible, according to the author, it is closer than we imagine. Using the most recent references in popular and scientific literature, as well as the input and prognostications of leaders in the field of cognition, robotics, artificial intelligence, and brain-computer research, The Matrix Has You paints a future for humanity that is both awesome and ominous. Written in clear and accessible prose, author Ousterhout has produced a book that is both provocative and entertaining.

4/20/10

Read Me First! A Style Guide for the Computer Industry, Third Edition (3rd Edition)

by Sun Technical Publications
The definitive reference for technical writers, editors, and documentation managers, Read Me First! A Style Guide for the Computer Industry, Third Edition,has been revised and updated to cover everything from creating screencasts and referencing web sites to writing for wikis.

This award-winning guide to creating clear, consistent, and easy-to-understand documentation covers everything from grammar and writing style to typographic and legal guidelines. The authors, who are senior editors and writers at Sun Microsystems, share their extensive experience and provide practical tips and recommendations, including guidance on hiring writers, working with illustrators, managing schedules and workflow, and more.

The third edition of Read Me First features new chapters on:
  • Writing for wikis and encouraging wiki collaboration
  • Creating screencasts, using screencast terminology, and guidelines for writing narration
  • Creating alternative text ...

4/19/10

Strategies for Business and Technical Writing (7th Edition)

by Kevin J. Harty
This unique anthology was created with a simple principle in mind: to offer the best advice from the best sources about the most important issues business and technical writers face every day.
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Strategies for Business and Technical Writing teaches effective writing for the world of work. Reading selections from seasoned professionals in business, technical, and academic fields provide examples, models, and sound advice for writers at any level. Covering such topics as audience analysis, language use and misuse, writing and revision processes, and the influence of technology on communication in the working world, this book will appeal to both practical-minded students and professionals already working in business, technology, and industry.

4/18/10

Occupational Safety and Health for Technologists, Engineers, and Managers (7th Edition)

by David L. Goetsch
Known for its comprehensive coverage, this text covers all aspects of occupational safety and health in todayโ€�s global workplace. ย Appropriate for safety management, engineering and technology programs, the book follows a logical sequence that provides a historical perspective and overview, covers the laws and regulations, discusses the human element, examines hazard assessment, prevention, and control, and covers management of safety and health. This edition features updated OSHA standards and contemporary topics such as safety culture, safetyโ€�s role in global competitiveness, workplace violence, natural disasters and terrorism. Some new features include:
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All OSHA standards, as well as those of other regulatory agencies, were updated Chapter 4:ย ย Added a new section on the โ€�Emerging Role of S...

4/15/10

Handbook of Aviation Human Factors, Second Edition (Human Factors in Transportation)

With more than 10 years since the publication of the first edition, this updated version of the Handbook of Aviation Human Factors is poised to reclaim its title of the most comprehensive book on human factors applied to aviation. Not only was every chapter updated, and in many areas significantly expanded, three chapters were added to address new areas and approaches: resilience, uninhabited aerial vehicles, and aesthetics. In addition to the above topic areas, the handbook includes chapters addressing the history of aviation human factors, current R&D focus, basic research issues, organizational factors, personnel selection, ATC and ATM relevant issues, weather systems, team and individual performance, fatigue, situation awareness, training, and forensics.

4/14/10

Random Data: Analysis and Measurement Procedures (Wiley Series in Probability and Statistics)

by Julius S. Bendat
Random Data provides first-rate, practical tools for dynamic data and statistical methods for engineering problems. This revised bestseller presents the latest developed procedures and a complete rewrite of the Fast Fourier Transforms of applied fields. Plus, this resource includes a new chapter on frequency domain techniques. The updated book explores novel techniques on modern digital data storage, oversampling, and temporal moments. With new problem sets and examples, this guide is the ideal text and reference for students studying random data analysis theory and applications.

2/1/10

Interface Fantasy: A Lacanian Cyborg Ontology (Short Circuits)

by Andrร�ยฉ Nusselder
Cyberspace is first and foremost a mental space. Therefore we need to take a psychological approach to understand our experiences in it. In Interface Fantasy, Andrรฉ Nusselder uses the core psychoanalytic notion of fantasy to examine our relationship to computers and digital technology. Lacanian psychoanalysis considers fantasy to be an indispensable "screen" for our interaction with the outside world; Nusselder argues that, at the mental level, computer screens and other human-computer interfaces incorporate this function of fantasy: they mediate the real and the virtual.

Interface Fantasy illuminates our attachment to new media: why we love our devices; why we are fascinated by the images on their screens; and how it is possible that virtual images can provide physical pleasure. Nusselder puts such phenomena as avatars, role playing, cybersex, computer psychotherapy, and Internet addiction in the context of established psychoanalytic theory. The virtual ...

1/30/10

Advances in Modelling Innovation Diffusion (Diffusion of Innovations)

by Paul, M.D. David
This is the first of three volumes on the diffusion of technology in the process of technological change. They derive from a major conference held in Venice which attracted some of the best scholars in the world working in the field of technology diffusion. Each volume will contain an editorial introduction.

1/29/10

Enterprise 2.0: New Collaborative Tools for Your Organization's Toughest Challenges

by Andrew McAfee
"Web 2.0" is the portion of the Internet that's interactively produced by many people; it includes Wikipedia, Facebook, Twitter, Delicious, and prediction markets. In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence.

Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0. In this book, Andrew McAfee shows how they're doing this, and why it's benefiting them. Enterprise 2.0 makes clear that the new technologies are good for much more than just socializing-when properly applied, they help businesses solve pressing problems, capture dispersed and fast-changing knowledge, highlight and leverage expertise, generate and refine ideas, and harness the wisdom of crowds.

Most organizations, however, don't find it easy or natural to use these new tools initially. And executives see many possible pitfalls associated wit...

1/28/10

Sonic Boom: Globalization at Mach Speed

by Gregg Easterbrook
There are signs the recession is about to end. So what comes next? Growth will resume. But economic uncertainty will worsen, making what comes next not just a boom but a nerve-shattering SONIC BOOM.
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Gregg Easterbrook โ€“ who "writes nothing that is not brilliant" (Chicago Tribune) โ€“ is a fount of unconventional wisdom, and over time, he is almost always proven right. Throughout 2008 and 2009, as the global economy was contracting and the experts were panicking, Easterbrook worked on a book saying prosperity is about to make its next big leap. Will he be right again?
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SONIC BOOM: Globalization at Mach Speed presents three basic insights. First, if you don't like globalization, brace yourself, because globalization has barely started. Easterbrook contends the world is about to become far more globally linked. Second, the next wave of global change will be primarily positive: economic prosperity, knowledge and freedom will increase m...

1/27/10

Innovation Management: Context, strategies, systems and processes

by Pervaiz Ahmed
In a world of increasingly sophisticated customer needs, innovation is becoming central to corporate growth and prosperity, and is being recognised as a source of vitality and competitive advantage. What do we mean by innovation', and what must companies do to leverage it in order to support their short-term objectives and long-term strategies? This book attempts to answer these questions by progressively building up a common understanding of innovation and creativity, positioned strategically against business needs, and exploited through innovation frameworks and best-in-class practices. Throughout the book, a series of examples and case studies are introduced to aid understanding and provide insights across many industries and business scenarios.

1/25/10

When China Rules the World: The End of the Western World and the Birth of a New Global Order

by Martin Jacques
How China's ascendance as an economic superpower will alter the cultural, political, social, and ethnic balance of global power in the twenty-first century, unseating the West and in the process creating a whole new world

According to even the most conservative estimates, China will overtake the United States as the world's largest economy by 2027 and will ascend to the position of world economic leader by 2050. But the full repercussions of China's ascendancy-for itself and the rest of the globe-have been surprisingly little explained or understood. In this far-reaching and original investigation, Martin Jacques offers provocative answers to some of the most pressing questions about China's growing place on the world stage.

Martin Jacques reveals, by elaborating on three historical truths, how China will seek to shape the world in its own image. The Chinese have a rich and long history as a civilization-state. Under the tributary system, outlying states paid tr...
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